March 20th, 2012

Last Saturday’s gloomy LA weather sent us on an art inspiration day, museum hopping from LACMA to MOCA. Our favorite exhibit was LACMA’s California Design, 1930-1965: “Living in a Modern Way” and here’s a look at what caught our eye. To see more of our daily inspiration follow us on Instagram at foammag!

From left:

1. 1930s swimwear

2. John Van Hamersveld: The Endless Summer poster, 1963 

3. Greg Noll “Da Bull”: Surfboard, 1960

4. Margit Fellgi: Swoon Suit, 1942

5. Vintage American Airlines poster

6. Mary Ann DeWeese: California Lobster suits, 1949 

February 28th, 2012

Must-See Exhibit Alert: The Total Look, an iconic collaboration between fashion designer Rudi Gernreich, model Peggy Moffitt, and her late husband, photographer William Claxton brings the timeless designs of Gernreich and the poster girl of ’60s mod together to the Museum of Contemporary Art, Los Angeles. Talk about some major swim inspiration! Catch this ultra cool exhibit now until to May 20 at MOCA. For more details visit

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